Research & Applications

Adarsh Journal of Management Research—first issue of the journal was released on the 22nd Sep 2008. Articles and research papers from faculties of different colleges have contributed to the journal.

Adarsh Sampada—an MBA department magazine launched on the 22nd Sep 2008. Students of I and II year have written on various issues relating to management.

Faculty Development Program—Management FDP on skills and competencies were organized between
27th Aug and 29th Aug 2008.

The resource persons and the topics are given as under:

  • Role of faculty in institution building - Dr. Vishwanath
  • Coaching and mentoring - Prof. Patrik, Christ College
  • >Thinking differently about teaching - Prof. Vasanthi, IIM-B
  • Case writing and teaching - Prof. Harish, ICFAI
  • Applied research - Prof. Sreeja Bhattachrya, Christ College

Research & Publications

Title of the publication Period
International Journal AJMR- Adarsh Jounal of Management Research
ISSN No. 0974-7028
Bi-annual
College Magazine Adarsh Sampada Bi-annual

Books Published

SI.No Name of Faculty Member Name of the Book
1 Dr.Anitha Ramachander Where are we going? - A book on cultural changes in India due to the influence of western culture.
2 Prof. Ravindra Babu.S International Financial Management
3 Prof. Ravindra Babu.S Security Analysis and Portfolio Management
4 Prof. Ravindra Babu.S Banking and Insurance
5 Prof. Seema Sambargi Business Mathematics & Statistics
6 Prof. Seema Sambargi

Research Papers Published

SI.No Name of Faculty Member Name of the Research Paper
1 Dr. Anitha Ramachander
  1. Sales and Distribution Management – Wiley Dreamtech.
  2. Personnel Management and Human resource management
  3. HR in enhancement of People capabilities
  4. Brand positioning in White Goods Sector
  5. Unified Communications for Retail-an insight into Modern Communication Technology
  6. Marketing Strategies for perishable fruits and vegetables retail segment supermarket
2 Dr. Chaya Bagrecha
  1. A study on the level of Universalization of Banks in India
  2. Corporate Governance-A way to improve performance in Banks
  3. Challenges in Management Education
  4. Book review on Steve Jobs authored by Walter Isaacson
  5. Corporate governance reporting in Indian Banking companies
3 Prof Manjunath. G
  1. Research paper published in Indian Research Journal with an impact factor 0.389 (Asia Pacific Journal of Marketing and Management Review ISSN 2319-2836 Vol.2 (7), July (2013) on "Green Marketing and its implementation in Indian Business Organizations".
  2. Research paper published on "Green Branding: An analysis"
4 Prof. Seema Sambargi Predicting On-Line Buyers Using a Discriminant Analysis: A study on College Students in Bangalore
5 Prof. Sumangala Talur Unified Communications for Retail-an insight into Modern Communication Technology